Howdy fans,
As you probably know, Here, File File is still under development. However, we have learned quite a bit during the development phase that we consider worth sharing, so over the next week I’ll be posting a few tidbits of our journey so far.
In late November, 2009, we prepared a video of our current progress of Here, File File to submit to the App Star Awards. Shortly thereafter, the video was picked up by TUAW, CultOfMac, and several other blogs. People really seemed to be digging what we were creating! It was a great feeling.
We created a little teaser site so people could sign up to be alerted when Here, File File launches on the iTunes App Store.
On a whim, Adam stuck a “Tweet this!” link right under the sign up link:
We had no idea if people actually used those little buttons– heck, I know I didn’t– but it was worth a shot. The more marketing we could get the better!
We were pretty surprised by the result! We are just over 300 Tweets via that button, or a 3% conversion rate. This is quite a bit better than I was expecting!
Do you have a “Tweet This” on your page? How is it performing? Let me know!
In the next couple of posts, we’ll explore the effects of Twitter marketing, the conversion rate of the “Sign Up” form, and other such pre-release-y things.
Stay tuned!
